Maximizing your property’s sales potential  

Going above and beyond to get the best results for YOU. 

Know what to expect

A property appraisal is the first step to find out where your property sits. Ksenia inspects the property and provides you with a comparative marketing analysis. This information will show you what the property market is doing, which properties are comparable and what you can expect to sell your home for.

 

Preparing property for sale

 To get the best results, the property should be presented its best possible condition. This can be as minimal as keeping lawns tidy and the house clean, or it could mean a partial renovation to give the house a refreshed new look. Simple things that add value can be overlooked. That’s when you need a salesperson to give you advice on what buyers are looking for, what is important and creates value for them, and which projects might be a waste of money and time.

Marketing

Choosing the right marketing strategy is one of the steps to a successful sale. A salesperson will identify the target buyer and create a campaign that showcases your home to the ideal purchaser who is willing to pay a premium price for it. Our mission is to make your property visible on the market and highlight its features that are desired by the target purchaser.

Did you know that we are offering a complimentary marketing package?

Methods of Sale

The choice of a sales method depends on various factors such as the type of property, the target buyer, and the prevailing market conditions.

Auction

  • Auction is a fast paced, public sale with all buyers in one location
  • The property is sold to the buyer with the highest bid after the seller’s reserve price is met
  • Auction day deadline is set which creates urgency among buyers
  • The action creates conditions for buyer competition which can lead to a premium price
  • Customers are instructed to bid on an unconditional basis and settle by a set date unless agreed by seller prior auction

Fixed Price

  • The property is listed with an advertised price
  • The buyer knows the most you expect for the property and starting point with negotiation
  • A buyer can make a conditional offer
  • If you support with a registered property valuation, it is easier for buyers to have confidence in price
  • You will attract buyers looking in your price range
  • If vendor sets the price too high, it might generate less interest

Price By Negotiation

  • Used when it is hard to estimate the price a property is likely to sell for
  • No asking price is set
  • Prospective buyers make offers based on their perception of the market value
  • Good for unique properties or properties with development potential
  • Open to any buyers at any level
  • Potentially lower lever of enquiry due to no price guide

Deadline

  • The property is marketed for a set period with an advertised end date
  • The result of the deadline is private and confidential
  • At deadline all the offers are presented to you to choose which offer you would like to work with. You can reject, accept or negotiate further by making a counter offer
  • All buyers are encouraged to ‘put their best foot forward’ as there might not be a chance to negotiate further, which can lead to a premium price and unconditional offers
  • Not suited to all properties and may generate lower buyer interest

Latest Articles

Read the latest news and updates on my blog about anything Real Estate, and stay in the loop.

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Why Auctions Work

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